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Open Graph checker and preview for your og tags
Paste any URL to read its Open Graph meta tags and see the og:image render as a real LinkedIn, Facebook, X, Slack, iMessage, WhatsApp and Discord card. Then switch to the Open Graph tester for a graded audit with the exact tags to copy.
Showing a sample page — paste your URL above
Try a different version
Edit here and every card updates as you type. Your live site is never touched.
Tags for this version
<!-- Primary --> <title>The 8 link preview mistakes costing you clicks</title> <meta name="description" content="A short field guide to the Open Graph mistakes we find on almost every marketing site, and the exact tags that fix them." /> <!-- Open Graph --> <meta property="og:type" content="website" /> <meta property="og:url" content="https://commonpoint.co/insights/social-preview-audit" /> <meta property="og:site_name" content="CommonPoint" /> <meta property="og:title" content="The 8 link preview mistakes costing you clicks" /> <meta property="og:description" content="A short field guide to the Open Graph mistakes we find on almost every marketing site, and the exact tags that fix them." /> <meta property="og:image" content="https://images.unsplash.com/photo-1551434678-e076c223a692?w=1200&h=630&fit=crop" /> <meta property="og:image:width" content="1200" /> <meta property="og:image:height" content="630" /> <meta property="og:image:alt" content="The 8 link preview mistakes costing you clicks" /> <!-- X (Twitter) --> <meta name="twitter:card" content="summary_large_image" /> <meta name="twitter:title" content="The 8 link preview mistakes costing you clicks" /> <meta name="twitter:description" content="A short field guide to the Open Graph mistakes we find on almost every marketing site, and the exact tags that fix them." /> <meta name="twitter:image" content="https://images.unsplash.com/photo-1551434678-e076c223a692?w=1200&h=630&fit=crop" />
The 8 link preview mistakes costing you clicks
commonpoint.co
Shows title and domain only — the description is dropped.
commonpoint.co
The 8 link preview mistakes costing you clicks
A short field guide to the Open Graph mistakes we find on almost every marketing site, and the exact tags that fix them.
Large card needs an image of at least 600x315; 1200x630 is ideal.
X (Twitter)
1.91:1From commonpoint.co
Needs twitter:card=summary_large_image for the wide card.
Slack
1.91:1The 8 link preview mistakes costing you clicks
A short field guide to the Open Graph mistakes we find on almost every marketing site, and the exact tags that fix them.
Unfurls og:site_name, title, description and image.
iMessage
1.91:1Shows the image plus title and domain in a rich bubble.
The 8 link preview mistakes costing you clicks
A short field guide to the Open Graph mistakes we find on almost every marketing site, and the exact tags that fix them.
commonpoint.co
https://commonpoint.co/insights/social-preview-audit
Skips images larger than about 600 KB.
Discord
1.91:1Renders an embed with site name, title, description and image.
What this Open Graph tester checks
Every platform, one screen
LinkedIn drops your description. X needs a specific card type. WhatsApp skips heavy images. Seeing all seven at once is the fastest way to catch what one platform will ruin.
Titles that survive truncation
Each platform cuts the headline at a different length. We flag the ones that will be trimmed and suggest a version that fits everywhere.
OG image size, shape and weight
We read the real file to confirm dimensions, aspect ratio and file size, then tell you whether it clears the 1200x630 standard and WhatsApp's tight limit.
Copy-paste meta tag fixes
Every finding comes with the exact og tag to add. No guessing at syntax, no digging through platform documentation.
Cache gotchas explained
LinkedIn holds a preview for about a week and Facebook needs a manual re-scrape. We tell you where to force a refresh after you ship your fix.
Nothing is stored
No accounts, no history, no database. The page is fetched once so your browser can read its tags, and the result lives only in this tab.
Open Graph tags explained
Open Graph is a small set of meta tags in the <head> of your page. They tell LinkedIn, Facebook, X, Slack, WhatsApp, iMessage and Discord what headline, description and image to show when someone shares the link. Here is every og tag that changes what people see.
Open Graph meta tags
| Tag | What it does | Recommended value |
|---|---|---|
| og:title | The headline on the card. | 55–60 characters, front-loaded |
| og:description | The supporting line. LinkedIn ignores it. | 110–150 characters |
| og:image | The picture. Absolute https URL only. | 1200x630 PNG or JPEG, under 300 KB |
| og:image:width | Lets the first share render before a crawl. | 1200 |
| og:image:height | Pairs with width. | 630 |
| og:image:alt | Describes the artwork to screen readers. | A short sentence |
| og:url | The canonical address, so shares do not fragment. | https://example.com/page |
| og:type | What kind of content this is. | website, or article for posts |
| og:site_name | Brand label above the headline in Slack and Discord. | Your brand |
Twitter Card tags
X falls back to your og tags, but only twitter:card can force the full-width image layout. Without it your 1200x630 artwork is shrunk into a small square.
| Tag | What it does | Recommended value |
|---|---|---|
| twitter:card | Decides big image versus small square. | summary_large_image |
| twitter:title | Overrides og:title on X. | Up to 70 characters |
| twitter:description | Overrides og:description on X. | Up to 200 characters |
| twitter:image | Overrides og:image on X. | Absolute https URL |
The complete set, ready to paste
<!-- Open Graph --> <meta property="og:type" content="website" /> <meta property="og:url" content="https://example.com/page" /> <meta property="og:site_name" content="Example" /> <meta property="og:title" content="A headline under 60 characters" /> <meta property="og:description" content="One persuasive sentence, front-loaded." /> <meta property="og:image" content="https://example.com/card.png" /> <meta property="og:image:width" content="1200" /> <meta property="og:image:height" content="630" /> <meta property="og:image:alt" content="Describe what the image shows" /> <!-- X (Twitter) Card --> <meta name="twitter:card" content="summary_large_image" /> <meta name="twitter:title" content="A headline under 60 characters" /> <meta name="twitter:description" content="One persuasive sentence, front-loaded." /> <meta name="twitter:image" content="https://example.com/card.png" />
Open Graph questions, answered
- What is Open Graph?
- Open Graph is a metadata standard originally created by Facebook and now read by nearly every platform that turns a pasted link into a card. You add a handful of meta tags to your page; the platform reads them and builds the preview from what it finds.
- What size should an og:image be?
- 1200x630 pixels, a 1.91:1 landscape shape, saved as PNG or JPEG and ideally under 300 KB. Below 600x315 Facebook and X drop to a small thumbnail. Above roughly 600 KB WhatsApp skips the image entirely, and no platform renders an SVG.
- Why isn't my link preview updating?
- Almost always caching. LinkedIn keeps the first preview it built for a URL for about a week; Facebook and Instagram share a cache that needs a manual re-scrape. Fix the tags, deploy, then force a refresh in LinkedIn's Post Inspector or Facebook's Sharing Debugger before you post.
- Do I still need Twitter Card tags?
- X reads Open Graph as a fallback, so a card will appear either way. But twitter:card set to summary_large_image is the only way to guarantee the large image layout, so it is worth the one line.
- Why does LinkedIn ignore my description?
- LinkedIn's card shows only the image, headline and domain. og:description is never displayed there, so anything essential has to live in the headline.
- Does this tool change my website?
- No. It fetches your page once to read the tags, and everything after that happens in your browser. Editing the title, description or image here only changes the preview so you can try wording before you ship it.
Check one platform at a time
Each of these runs the same scan, focused on one platform's rules and quirks.